"We were obsessed with the science of better sleep"

We studied sleep like scientists, designed like parents.

- CradleSloth Founders (👨🏻‍👩🏻‍👦🏻‍👦🏻 Parents of 2)

Origin story

We used to count the hours we slept, not realizing the problem wasn’t time — it was quality.

Between midnight feedings and 6 AM alarms, we tried everything — stacking pillows, new mattresses, even chiropractor visits. Still woke up sore and tired.

As designers, we stopped searching and started building. The result: CradleRelief™, an ergonomic, antibacterial pillow engineered to help your body actually recover overnight.

Mission / belief statement

We believe great sleep isn’t a luxury — it’s fuel for a better day.
Our goal is simple: make world-class recovery accessible to anyone who’s ever woken up feeling worse than when they went to bed.

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